Kia Experience Center, Cyberhub, Gurgaon


Following an efficacious unveiling of Kia Seltos, Kia Motors embarked for India with their first ever Experience Center, called Beat-360, strategically located in the heart of Cyber Hub in Gurgaon. The designers for Kia Motors India incorporated Barrisol stretch sheets as an interesting multifunctional element for public engagement. Predominantly used as a stretch ceiling, Barrisol Mirror and Barrisol Backlit sheets brilliantly transformed space into light art.

Projections done on the walls inside are reflected by a circular mirror ceiling for an enthralling cinematic experience. Schematic display of light in the form of visuals encourage visitors to become part of the story, a creative endeavour toward smart branding. Lighter than conventional mirrors, the reflective mirror sheets by Barrisol were easy and quick to install. In ethereal daylight effect, beautiful features of the car under display are unravelled for exploration by all and sundry. Such immersive experience effortlessly offers relaxed and informative environment which is a prerequisite for sound decision making.

Designer/ Architect : Sehan Global
Status : Completed, 2019
Location : Gurgaon